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Barack Obama and Behind Victory

     In modern times like now this man is not separated from the name of technology. Over the development period, and information technology is also progressing very rapidly. All the technology in the world is now almost entirely digital. Even now the term born global village where there is no more time limit and place, people are now able to access all information from all over the world and able to communicate interactively with other people without having to come face to face through Internet technology. As a result of the development of increasingly sophisticated communications technology (especially the Internet), then gave birth to a new form of communication anyway, so the presence of CMC (Computer Mediated Communication) is studying how human behavior is formed and influenced by Internet technology. This is because communication through the media could lead to misinterpretation because of differences in perception between individuals. One form of CMC is that Facebook is a social networking site that is useful to look for new friends and even old friends through cyberspace. Social networking sites are interesting to discuss because the enthusiasts of the kind of sites like this quite a lot. First, Friendster had ruled as the number one social networking site. Now social networking sites has been taken over by Facebook. The site was launched on February 4, 2004 in 2007 ranked seventh of all the sites most visited by people in cyberspace. 

    Moderate ride leaves Facebook Certainly utilized Various circles. From the beginning to find old friends, expand her social network and the network also works, to politics. Those political parties no longer blind now the internet. They began to use cyberspace as a venue for Their media campaigns. And now They use Facebook, Incidentally the which is now in great demand by the people of Indonesia, as Their media campaign. Many candidates WHO promotes themselves via Facebook. So is the presidential candidate. They do this Because in a way inspired by Barack Obama (president of the United States) During the presidential election campaign underway. 

The rise of the political trends of the phenomenon by using media Facebook is inseparable from the phenomenon of Barack Obama's victory in the election of the United States, a variety of dramatic stories wrapped around the story of the victory of the first black president in the U.S., one of Them about to capture the success of Obama voters and voters WHO are still hesitant. Although Facebook is not the only means of victory for Obama, but can not be denied That Make a phenomenon allegedly That was then transmitted to the phenomenon of politics in Indonesia. Therefore, the candidates and vice presidential or presidential-flocked display the profiles themselves, vision, mission, programs, blueprints leadership candidates, campaign attributes, and the best photos in the social networking site. Some of the candidates and vice presidential candidate or-Will Make Itself a profile page, or group or fan page, or make-RSVP or in French, S'il Vous Plait means Répondez or invitations to events, parties or campaigns. With a variety of facilities That exists on Facebook, the site was later used sebegai new media for campaigning, ranging from free to cost. Certainly this phenomenon is very interesting to study. Where facebook as new media (internet) media campaign made political parties.

Social Media Makes it Unique from other forms of Media

     The best way to understand social media is all this really just about being more human. Share ideas / ideas, and collaborate to produce art, to think and trade, encourage discussion and conversation, find people who will probably be a good friend, admirer / lover. That is why social media to spread very rapidly, not because of the great highlights or glare of new technology, but for letting us be ourselves.

- Social networking: sites that provide facilities to its users to build personalized web pages and then connect with friends to share content and communication.Examples: MySpace, Facebook, Linkendln, Bebo, etc..

- Blog: is the best form of social media, in the form of online journal, with the loading posts (posts), inverted, ie the most recent posts on the page leading.

- Wikis: a website that allows anyone to fill in or edit the information in it, serves as a communal document or database. For example Wikipedia.

- Podcasts: the form of audio files and video are available or can be accessed by subscription (subscribe) e-mail, via Apple's iTunes.

- Forum: an area for online discussions, around specific topics and interests.Forums already existed long before the popular social media, and became a strong element and are popular among the online community.

- Community Content: community organizing and sharing the contents of a particular type. For example: Flickr for photos, YouTube for video, SlideShare for presentations, del.icio.us for bookmark links, etc..

- Microblogging: social networking sites combined blog, which provides facilities for its users to send 'updates' online via SMS, instant message, email or application. For example Twitter.

      This is where the revolutionary strength and uniqueness of the other media are located. People can find information, inspiration, the establishment of the people, communities, and collaborators faster than ever. New ideas, services, business models and emerging technologies and evolving at a dizzying pace in social media.

     Then another uniqueness of social media than other forms of media is to encourage contributions and feedback (feedback) from each person who is interested. This blurs the line between media and audiences. Almost all social media services are open to feedback (feedback) and participation. Pushing for an election, commenting, and sharing information. There is almost no barrier to access and create content - content that is password protected or not liked.Social media gives the community an opportunity to form quickly and communicate effectively. Communities share similar interests, eg photography, political issues or favorite television program. Almost all successful social media on the interconnectedness, make links on sites, other resources and people.

Social Media Cahanging the Structure of Information

     Beginning with the creation of a computer in the early 21st century that followed the creation of the Internet media that are useful as tools (because of its function only to send email and browse the website at the time). However, in line with developments in computer technology and the Internet, the Internet previously only considered as tools for sending emails and browsing the website has now progressed significantly. Currently the Internet has made an integral part in human life, because its function is currently no longer can be considered as tools, however. With the Internet one can communicate with anyone who is different geographically and time, without a gap of distance and time. This is called the Social Media Online.Own online social media presence begins with friendster.com in 2002 which was well received by the people, especially young people in Indonesia, then attended Facebook.com and Twitter.com microblogging service that is booming in 2009.This online social media allows us to exchange information to fellow users, in addition to services that pamper the owner of the account of social media such as:

- Customize the profile pages themselves, share creative digital content,

- A realtime chat facility and commentary fellow users who is realtime

- Etc.

     That facility has to offer services online social media sites to get the attention of the user community. That's what's changing patterns of social interaction into the cyber community (Cyber ​​Community), the public is now more likely to use virtual communication than face to face communication to interact with relatives and friends because of the device to access is not limited to just using the computer, however, Mobile devices are now many have features to facilitate the account owners in cyberspace. Not only affect social change. However, the online social media also influenced the development of political, economic, and education, in political terms many politicians started using social media after seeing Barack Obama win election is said that more or less because of its interaction with the American people through Twitter account.

     In the political to control public policy in order not elitist, by making the topic of talks on social media about social events that just happenedas the case of a government out of the rule then the tool is the media who factual,not engineering the government is making people take control of public policy and economic field, can be seen by the proliferation of people using online social media by opening an online store that sells a wide range of goods ranging from clothing to food, in the field of education. The rise of service offering expertise in online education, for example, only English, web design, online business and so on. Similarly, the full facilities of the internet makes people preferto interact in cyberspace, Because In Addition a complete facility for ease afaccess it anywhere and anytime. However, the tedency for People who use virtual communications to interact with others rather than not have a problem, Because of its naturein terms of charging information is personal data them selves, thus giving a person the freedom to have a new identity, fake identity,that or a dual identity has become the hallmark of the cyber community, other than that. Frequency level of cyber-community interaction is longer than the communication in the real world, or it could be said to be "addicted" social media. And the last is, virtual communities are formed in the cyber community are not the same as conventional community at large who need space and time, besides the conventional community has a leadership structure, laws and rules and has a mecanism for social, in virtual communities do not have standard rules. Everyone seemed to have a leadeship role, and the assessor Himself.

     In addition to the above problems, freedoms upheld by the cyber community has eliminated the boundaries of public space and private space, emotion and personal opinion it is possible to be disseminated to the public. In the context of the breadth of online media usage can be black propaganda tool that can shake the world, see it happening in the Middle Eastern countries that its people demand democracy in their country, all started from raising support in the virtual world and continues with great action.Society, media and culture will always be connected and influence each other, because the media and culture are part of the community.